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Discuss in detail the different Decisions concerning product mix and product line?
Product Mix:
The first task of Marketing Manager is to response the question. What type of products are we going to sell as a marketing oriented company sells as “Bundles” of customer’s satisfactions and that is not only by physical products. The strategic task needs determination of satisfaction that the company proposes to sell to customers. It requires concern of not only the useful aspects of the product but also its design, features, colour, price, style and distribution channels after sales services.
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Marketing mix of Dettol Handwash
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Factors which influence type of promotional strategies used by universities to increase enrolment
Mass Marketing Mass marketing includes the mass production, distribution, and the promotion of one product for all buyers.
Explain about the role of customers in microenvironment of a company. Customers: Customers The Company should study its customer markets closely and continue to date alo
concepts of core market?
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