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Discuss about the Holistic Marketing approach of marketing.
The Holistic concept is depends on the design, implementation and development of marketing activities, processes and programs which recognizes their interdependencies and breadth. This marketing recognizes which “everything matters” along with marketing, and which a broad, integrated perspective is frequently necessary. Four elements of the holistic marketing are integrated marketing, relationship marketing, social responsibility marketing and internal marketing.
What are the support activities? Support Activities: Support activities help primary activities through providing infrastructure which allows them to take place ongoing
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Elements of the marketing: the marketing thinking starts with the customer needs. Today each marketer wants to retain and satisfy the customer because of the intense competition.
Explain about the words of Schiffman and Kanuk about Market Segmentation. In wordings of Schiffman and Kanuk as, “This is the process of dividing a market within distinct s
is this grammatically correct or not?
#what is personal selling,direct marketing,exhibitions?
Function of the packaging: 1. Product protection: package protects the products and is fundamental in idea. Their journey from the manufacturer to consumer is facilitat
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How are Indian customers visiting Shoppers’ stop any different from customers of developed western countries?
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