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Q. Difficult to Evaluate percentage response?
For estimate effectiveness some response is desired from the customers. However because total numbers of readers/ viewers of media isn't exactly know so % of response generated because of advertisement can't be generated because of advertisement can't be measured. If ad is given merely through mail then this % can be calculated easily as total numbers of persons who are contacted through mail are known however if ad is given by any other source like radio, T.V, magazine then the % of viewers can't be precisely obtained as total number of reader/ viewer is unknown to us.
Should video game companies continue to alter their products to include other functions, such as e-mail?
Should video game companies continue to alter their products to include other functions such as email?
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Factors which influence type of promotional strategies used by universities to increase enrolment
How marketing efforts can be controlled and evaluated? Marketing Efforts with Implementation, Control and Evaluation: Marketing is not a controlled process within an insu
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