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Differentiated pricing -
Some of the firms charge different prices for the similar product in different zones/ areas of the market. Sometimes, the differentiation in pricing is made on the basis of customer class rather than marketing territory.
What are the significant factors that have led to the success of Shoppers Stop?
Buying motives: motive is thus urge that moves or promote a person to some action. Motive is an effectual desire one to a definite action. Customers purchase any goods as a result
implementing total quality marketing
Determine the flexibility of advertising tool Flexibility of this tool is good since it can be used to communicate with a national audience or a particular specialised segment.
Suppose D1 represents the demand curve for paperback novels, D2 represents the demand curve for gasoline, S1 represents the supply curve for paperback novels and S2 represents the
considering the concept of product life cycle, where would you put video games in their life cycle?
QUESTION Environment is a factor in the development of planned communication. Competitors can think of changing the way of presenting their services and products and ultimatel
Characteristics of the promotional types: Factor Advertising Publicity Personal selling Sales promotion Audien
Describe the inelastic demand and fluctuating demand in business market and the consumer market. Inelastic Demand: The demand for several business goods and services is i
considering the cncept of product life cycle, where would ypu put video games in their life cycle?
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