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Differentiated pricing -
Some of the firms charge different prices for the similar product in different zones/ areas of the market. Sometimes, the differentiation in pricing is made on the basis of customer class rather than marketing territory.
What is The Role of Marketing Communications It is possible to deduce that marketing communications are about promotion of both the organisation and its offerings. Marketing co
when it comes to selling, personal selling is vital. most sales people fail due to lack of customer knowledge and proper preparation before
Henry Assael Model of buying decision behavior along with thediagram
How should Shoppers’ Stop develop its demand forecasts?
Plastics processing (a) In injection molding, shrinkage is defined by the difference in size of the molded part (at room temperature) and the size of the mold cavity. The moldi
Role of source help the organization in following manner: 1) Source communication the communication to the target audience. He is the person who starts the communication proces
Importance of Place Goods are produced to be sold to the consumers. They should be made available to the consumers at a place where they can conveniently make purchase. It is e
product life cycle of dove shop
Discuss the importance of strategy and good leadership in marketing
Branding
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