Differentiate business market and the consumer market, Marketing Management

Assignment Help:

What is difference between Business Market and the Consumer Market?

The business market comprises all the organizations which obtain goods and services that are used for further production therefore these are sold or supplied to the others and comprise several activities also like bankery, insurance, finance, services and distribution.

Some of the differentiating points between two markets are as follows: Fewer Buyers, Close Supplier, Geographically Concentrated Buyers, Derived Demands, Inelastic Demand, Fluctuating Demand, Professional Purchasing and Direct Purchasing.


Related Discussions:- Differentiate business market and the consumer market

Describe total relationship marketing, Question: a) What is loyalty in...

Question: a) What is loyalty in a service context and how can firms benefit from a price premium with loyal customers? b) Describe total relationship marketing. How would y

What is swot analysis?, SWOT Analysis is a strategic planning method used t...

SWOT Analysis is a strategic planning method used to assess the internal & external environment in which a company operates and competes. Internal environmental factors are classif

How is information in technology structure affected, How is information in ...

How is information in technology and organizational structure affected? Conversely, information systems have enabled companies to gain many benefits as like efficiency gains, q

What is efficiency control in MIVE, What is efficiency control in MIVE? ...

What is efficiency control in MIVE? Efficiency control: The global picture is significant. An overview of the sales and marketing efforts and their relative failure or su

Definition of product according to william j. stanton, Definition of produc...

Definition of product according to William J. Stanton "Product is a set of intangible and tangible attributes including packaging, price, colour, manufacturer' s prestige, reta

Engeneering, corelate the term engeneering and managerial economics

corelate the term engeneering and managerial economics

What are main assets of brand equity, What are main assets of brand equity?...

What are main assets of brand equity? The main assets of brand equity are as given below: a. Brand Awareness: It refers to the strength of a brands presence within the min

Market segmentation, one primary segmets and two secondary segments

one primary segmets and two secondary segments

TEST MARKETING, what is text marketing and explain the various approaches t...

what is text marketing and explain the various approaches that are followed by FMCG companies in Test marketing

Explain about stero-typing in advertising, Q. Explain about Stero-typing in...

Q. Explain about Stero-typing in Advertising? Stereotyping demotes to presenting a group of people in certain roles only. Advertising has inward criticism for stereotyping wome

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd