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Deciding on the advertising budgets: How does a company know if it will be spending the right amount? If it spends too little, the effect will be negligible. If it spends too
what is marketing mix
Concept of environment: environment literally means the surroundings, external objects, influences or circumstances under which someone or something exists. The environment of any
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HOW SHOULD SHOPPER''S STOP DEVELOP ITS DEMAND FORECASTS?
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Should video game companies continue to alter their products to include other functions, such as e-mail?
#ques1. “Consumer mind is a Black Box” –Discusstion..
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