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Question 1:
As "Sarjua? brand introduces into America and sells to large supermarket chains, it is important that the company understands the stages of the consumer decision-making process.
(a) Explain the differences between the consumer and business buying processes.
(b) List and explain the stages of the consumer decision-making process.
Question 2:
(a) Relate the relevance of designing business portfolio by providing a definition and stating what companies must do in order to design their portfolio.
(b) Explain the Boston Growth-Share Matrix (BCG Matrix), and illustrate with a diagram in order to show how a company may plot its products or services so as to allow them take better strategic decisions.
Legal Dimension : When the goods are in transit from the exporter to the importer, they are, at different stages, in the custody of different agencies and authorities including th
Advance against Bills Sent on Collection : Post-shipment finance is granted against bills sent on collection basis in the following situations: i) When the accommodation availa
SPECIAL CONTRACTS : You have learnt that the applicable law can be the law of either party or that of a third party. It will be the Indian Contracts Act, if Indian law will apply.
discuss perception of risk is critical to the customer whem making a puchase decision.
The libraries of some universities and other educational institution bring out bibliographies on selected subjects. Lists of Books and Publishers Bulletins: a. All leading
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SIR IN MY BUSINESS PROJECT WE HAVE NEED TO WEATHER ON WHICH WAY WE ABLE TO DEVELOP THE GE MATRIX FOR ANY AUTO MOBILE INDUSTRIES?
Q. What do you mean by Trait theory? Trait theory is a main departure from the qualitative or subjective approach to personality measurement. It postulates that persons possess
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