Differences between goods and services, Marketing Management

Assignment Help:

Question:

‘The basic differences between goods and services offer the biggest challenges to Service marketers'.

With reference to services you are familiar with, discuss the main differences between goods and services and their implications for service marketers.

Related Discussions:- Differences between goods and services

What is insurance in functions of marketing, What is insurance in functions...

What is insurance in functions facilitating exchange in marketing? Insurance: A large number of risks are comprised in exchange of goods and services. It helps to cover s

Method of determining prices or setting price, Method of determining prices...

Method of determining prices or setting price: Cost of the production of a product is the most important determinant of its price. They may be many types of costs such as fi

Stages in new product development, Q. Describe various stages in New Pro...

Q. Describe various stages in New Product Development. O R Describe the steps in NPD process. Ans.: The many stages in NPD are:- (1) G enerating Ne

Various types of marketing environment, Q. Explain various factors in marke...

Q. Explain various factors in marketing environment & tell about the need to analyze the marketing environment? Ans.: Purpose of marketing environment analysis are followin

Repeat purchase rate, This is the number of times a consumer purchases the ...

This is the number of times a consumer purchases the similar product within a specific time interval.

Were is math in hrm, were is math in hrm

were is math in hrm

Market segmentation producer or how to segment the market, Market segmentat...

Market segmentation producer or how to segment the market: 1. Survey stage: this is divided into two parts, (1) focus group discussions and in depth interviews with a v

What are types of wholesalers in distribution channels, What are the types ...

What are the types of wholesalers in primary participants of distribution channels? Types of wholesalers in primary participants of distribution channels are as given here: the

What target market options recommend to all golf, All Golf was the first re...

All Golf was the first retail store devoted exclusively to selling Golf equipment and clothing in a medium-sized northern city. Sales were low for the first year, and then the stor

Concept development and testing - new product development, Concept Developm...

Concept Development and Testing The third stage in the procedure is concept development and testing. Concepts can take on several forms are following: 1). A product idea is

Write Your Message!

Name

Email id

Message

Verfication Code

User Account

All Pages