Differences between goods and services, Marketing Management

Assignment Help:

Question:

‘The basic differences between goods and services offer the biggest challenges to Service marketers'.

With reference to services you are familiar with, discuss the main differences between goods and services and their implications for service marketers.

Related Discussions:- Differences between goods and services

State the nature of product - choice of distribution channel, State the Nat...

State the Nature of Product - Choice of distribution channel Nature of the product considerably affects choice of channel of distribution. In case product is of technical n

Product planning, Product Planning : To perform the responsibilities th...

Product Planning : To perform the responsibilities the marketing managers follow a marketing process and the product managers come up having a marketing plan for indi

Determine in brief about marketing communications, Determine in brief about...

Determine in brief about Marketing communications Marketing communications are a management process through which an organisation engages with its numerous audiences. By under

What are the scopes of marketing research, What are the scopes of Marketing...

What are the scopes of Marketing Research? Scope of Marketing Research: Marketing research covers various aspects of marketing of goods, services and concepts. There are

Buying situation, #questexplain buying situation change in the purchase of ...

#questexplain buying situation change in the purchase of following products and services ?a computer system ion..

Marketing mix., number of channel levels of panasonic

number of channel levels of panasonic

Explain about the age and stage in life cycle, Explain about the age and st...

Explain about the age and stage in life cycle. Age and Stage in Life Cycle: The need for various product changes along with passing of age. Life for all children and babi

Evaluation of advertising media - magazines and journals, Q. Evaluation of ...

Q. Evaluation of advertising media - Magazines and Journals? Are one more form of print media. These are published regularly at regular intervals like fortnightly as well month

Deciding on the advertising budgets, Deciding on the advertising budgets:...

Deciding on the advertising budgets: How does a company know if it will be spending the right amount? If it spends too little, the effect will be negligible. If it spends too

Brand policies and strategies adapted by the middleman, Brand policies and ...

Brand policies and strategies adapted by the middleman: it includes the following two policies: Use of brand of manufacture only: under this policy, the middlemen sell the prod

Write Your Message!

Name

Email id

Message

Verfication Code

User Account

All Pages