Difference between the estimated proportion small business, Marketing Research

Assignment Help:

In 2009, Research New Zealand conducted a survey on small businesses in New Zealand.

Small businesses were defined as enterprises with 19 or fewer employees. 501 small business owners, representative of New Zealand businesses with up to (and including) 19 employees were randomly selected and their answers to a number of questions were obtained. Two of the questions asked the owners about their expectations when they started the business and to what extent had these expectations been met?

The table below details the owners' expectations and the responses to the question about the extent the expectations had been met.

449_expected when start the business.png

(a) State the sampling situation for analysing the difference between the estimated proportion of small business owners in New Zealand whose expectation that it would be enjoyable/fun was exceeded and the estimated proportion of small business owners in New Zealand whose expectation that it would enjoyable/fun was met completely.

(b) Carry out a t-test to investigate if there is a difference between the proportion of small business owners in New Zealand whose expectation that it would be hard work was exceeded and the proportion of small business owners in New Zealand whose expectation that they would have a better work-life balance was exceeded.

Notes:

(i) Refer to the instructions on page 1 of this assignment: "Hypothesis tests in this assignment".

(ii) You must follow the step-by-step guide to performing a t-test given

(iii) At step 6 it is necessary to use either a graphics calculator, SPSS, Excel or t-tables to determine the P-value.

(iv) You can check your calculations by using the Excel spreadsheet on Cecil. Look under Assignment Resources.


Related Discussions:- Difference between the estimated proportion small business

Major applications of consumer behaviour, Q. Show the Major applications of...

Q. Show the Major applications of consumer behaviour? Marketing strategy: The most noticeable is for marketing strategy or making better marketing campaigns. For instance by

Consumer behavior, You are the member of an advertising team assembled to d...

You are the member of an advertising team assembled to develop a promotional campaign for a new digital camera. Develop three headlines for these campaigns each based on one of the

Pestel analysis, Ask questionpestel analysis for godrej expert hair colour ...

Ask questionpestel analysis for godrej expert hair colour #Minimum 100 words accepted#

Response hierarchy models, These models are examined giving attention to th...

These models are examined giving attention to their origin and implications and include: The Action desire interest attention (AIDA) Model The Hierarchy-of-Effects Model -

Customs clearance formalities , CUSTOMS CLEARANCE FORMALITIES : 'Under Sec...

CUSTOMS CLEARANCE FORMALITIES : 'Under Section 40 of the Indian Customs Act, an overseas carrier cannot permit loading of goods without permission from the customs authorities. Th

Non sampling errors, Non sampling errors as the name implies are all those ...

Non sampling errors as the name implies are all those errors which occur in different stages of research except in the selection of sampling. Obviously these errors are many and va

What role is played by memory in consumer behavior, Q. What role is played ...

Q. What role is played by memory in consumer behavior ? Learning involves a change in the content or else organization of long term memory and/or behaviour. The initial part of

exhaustible resource, 1.  Species that have reached the extinction thresho...

1.  Species that have reached the extinction threshold and are on the verge of extinction - beluga whales, African elephants, mountain gorillas and the California condor might be c

Marketing environment for organisations, Explore the implications of chang...

Explore the implications of changes in the general  and marketing environment for organisations (a) How has the current business and economic climate affected your organisation'

Cancellation and extension of forward contracts, Cancellation and Extension...

Cancellation and Extension of Forward Contracts: If the exporter is not able to deliver even within the option period, he may approach to the bank either for cancellation or for e

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd