Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Difference between Selling and Marketing
The term selling refers to an activity in any business enterprises. It is concerned with the transfer of the title of the goods and properties, and of associated services from the seller to the buyer against money consideration. The primary concern is profit and this profit objective is realized through the activity of selling. This term encompasses all routine functions and efforts necessary for passing on the finished goods to the buyers without being concerned with the consumer needs and preferences.
Basis of difference
Marketing
Selling
Origin
Marketing is a new approach
Selling is a classical word.
Activities
It includes the entire process of discovery and satisfaction of consumer needs.
It includes only the physical distribution of goods and services.
Scope
Marketing includes the performance of many allied activities also.
Selling is limited only to the physical distribution.
Product orientation Vs. Customer orientation
Marketing is a customer
The aim of marketing is to satisfy the consumer needs.
Selling is a product oriented
The aim of sale is to earn the maximum profit
Target
The aim of marketing is to satisfy the customer needs.
The aim of sale is to earn the maximum profit.
Approach to profit
It stresses upon maximization of profits through maximum social satisfaction.
It stresses upon
Maximization of profit through maximum of sales.
Nature
Marketing has long term objectives with certain
Selling is a routine activity with short term objectives
Views business
Views should be offered as a product is determined by the buyer.
Views business as a good producing process.
Product determination
What should be offered as a product is determined by the buyer.
The seller determines what product is to be offered.
Emphasis
The emphasis is on an integrated approach; through an integrated strategy covering product, promotion, pricing, and distribution.
The emphasis is on an somehow selling there is no coordination among the different functions of the total marketing task.
Question 1: a) Explain the impact of technology on Globalisation. b) What are the different strategies businesses follow to enter Foreign Market? Question 2: What
QUESTION (a) "The role of the Marketing Manager in the strategic marketing planning process is critical." Discuss this statement by giving suitable examples where appropriate.
What is Idea Generation Strategy Development? Idea Generation: Even though some companies get their concepts almost by change. Firms which are trying to control their product m
Question: (a) You have been requested by your CEO to organize a news conference. Show how you would organize same. (b) If you expect to have success issuing news releases
Do some industry research as to educational lead generating. Determine a target market for this type of biz Find unrelated sites that have much of the targeted demographic as
What is probe what went wrong? Probe ’what went wrong: It happens while the product is having several special problems. In that case marketing department takes essential s
How are the psychographics and demographics of customer identified in marketing research? Marketing research tries to reveal the number of persons who buy why they buy, when th
Enumerate about the Objective Based Pricing This method is applicable to introduction of new (innovative) products. If, at introductory stage of the products, organisation wish
Should video game companies continue to alter their products to include other functions, such as Email ?
Question 1: The situation confronting all managers in various industries, while dramatic, is not unique. The work of all managers is affected by two main environments: the exte
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +91-977-207-8620
Phone: +91-977-207-8620
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd