Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Difference between Selling and Marketing
The term selling refers to an activity in any business enterprises. It is concerned with the transfer of the title of the goods and properties, and of associated services from the seller to the buyer against money consideration. The primary concern is profit and this profit objective is realized through the activity of selling. This term encompasses all routine functions and efforts necessary for passing on the finished goods to the buyers without being concerned with the consumer needs and preferences.
Basis of difference
Marketing
Selling
Origin
Marketing is a new approach
Selling is a classical word.
Activities
It includes the entire process of discovery and satisfaction of consumer needs.
It includes only the physical distribution of goods and services.
Scope
Marketing includes the performance of many allied activities also.
Selling is limited only to the physical distribution.
Product orientation Vs. Customer orientation
Marketing is a customer
The aim of marketing is to satisfy the consumer needs.
Selling is a product oriented
The aim of sale is to earn the maximum profit
Target
The aim of marketing is to satisfy the customer needs.
The aim of sale is to earn the maximum profit.
Approach to profit
It stresses upon maximization of profits through maximum social satisfaction.
It stresses upon
Maximization of profit through maximum of sales.
Nature
Marketing has long term objectives with certain
Selling is a routine activity with short term objectives
Views business
Views should be offered as a product is determined by the buyer.
Views business as a good producing process.
Product determination
What should be offered as a product is determined by the buyer.
The seller determines what product is to be offered.
Emphasis
The emphasis is on an integrated approach; through an integrated strategy covering product, promotion, pricing, and distribution.
The emphasis is on an somehow selling there is no coordination among the different functions of the total marketing task.
How are functions of marketing program important? The initial task is to set realistic quantitative and qualitative interim and last targets for the marketing program and after
Describe four trends in macro market environment in retail industry. Describe their impact in retail industry and highlight the implications in the industry
Student ID: Name: Subject : Marketing Management Assignment 2 Date of Submission :
Nature-based outdoor recreation attractions are often marketed as ecotourism activities. However, it is argued that to date, these marketing efforts have been towards advancing
Explain about marketing network in relationship marketing. Relationship marketing has the intend of building manually satisfying long-term relationships along with key partie
how a person make a decision before puchase a car and effect the decision making proces
various approaches that are followed by fast moving consumer goods companies in test marketing
Explain about the presentation and demonstration in personal selling process. Presentation and demonstration: Sales presentation starts along with briefing the product.
Marketing Research Marketing research, one of the components of an information system, include collecting information relevant to a particular marketing problem faci
Importance of the market segmentation: 1. Adjustment of product and marketing appeals: market segmentation presents an opportunity to understand the nature of the mar
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +91-977-207-8620
Phone: +91-977-207-8620
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd