Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Difference between Selling and Marketing
The term selling refers to an activity in any business enterprises. It is concerned with the transfer of the title of the goods and properties, and of associated services from the seller to the buyer against money consideration. The primary concern is profit and this profit objective is realized through the activity of selling. This term encompasses all routine functions and efforts necessary for passing on the finished goods to the buyers without being concerned with the consumer needs and preferences.
Basis of difference
Marketing
Selling
Origin
Marketing is a new approach
Selling is a classical word.
Activities
It includes the entire process of discovery and satisfaction of consumer needs.
It includes only the physical distribution of goods and services.
Scope
Marketing includes the performance of many allied activities also.
Selling is limited only to the physical distribution.
Product orientation Vs. Customer orientation
Marketing is a customer
The aim of marketing is to satisfy the consumer needs.
Selling is a product oriented
The aim of sale is to earn the maximum profit
Target
The aim of marketing is to satisfy the customer needs.
The aim of sale is to earn the maximum profit.
Approach to profit
It stresses upon maximization of profits through maximum social satisfaction.
It stresses upon
Maximization of profit through maximum of sales.
Nature
Marketing has long term objectives with certain
Selling is a routine activity with short term objectives
Views business
Views should be offered as a product is determined by the buyer.
Views business as a good producing process.
Product determination
What should be offered as a product is determined by the buyer.
The seller determines what product is to be offered.
Emphasis
The emphasis is on an integrated approach; through an integrated strategy covering product, promotion, pricing, and distribution.
The emphasis is on an somehow selling there is no coordination among the different functions of the total marketing task.
Question 1: The most important test for any organization comes when it is hit by a major accident or disaster. It is required to manage such emergencies intelligently and forth
Explain about the Promotion Strategies. Promotion Strategies: The promotion strategies of a global marketing organization comprise advertising, promotion, sales, publicit
Describe the Four P's in marketing mix - Using a company of your choice, explain how this company is using the Four P's to gain successful position in the market. Demonstrate an
Q. Show the advertising effects on Employment? Effect on Employment: - Advertising has created together direct and indirect employment to various persons in the society. Thes
The Bono Company Ltd, which is effectively controlled by the Bono family although they now own only a minority of shares, is to undertake a substantial new project which requires
How is impact of promotional efforts determined? Find out the impact of promotional efforts: Marketing research facilitates appraising and improving the methods of sales p
What are the roles of geographically concentrated buyers in business market and the consumer market? Geographically Concentrated Buyers: Many of the business concerns th
Theory of Noncomputability, Define Noncomputability When we want to specify the elements of a set that contains only a few elements, the most direct and obvious way is to exhau
Explain about transportation within scope of marketing functions. Transportation: Modern organizations create on a huge scale to cater to the needs of customers scattered
under positioning
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +91-977-207-8620
Phone: +91-977-207-8620
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd