Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Difference between Selling and Marketing
The term selling refers to an activity in any business enterprises. It is concerned with the transfer of the title of the goods and properties, and of associated services from the seller to the buyer against money consideration. The primary concern is profit and this profit objective is realized through the activity of selling. This term encompasses all routine functions and efforts necessary for passing on the finished goods to the buyers without being concerned with the consumer needs and preferences.
Basis of difference
Marketing
Selling
Origin
Marketing is a new approach
Selling is a classical word.
Activities
It includes the entire process of discovery and satisfaction of consumer needs.
It includes only the physical distribution of goods and services.
Scope
Marketing includes the performance of many allied activities also.
Selling is limited only to the physical distribution.
Product orientation Vs. Customer orientation
Marketing is a customer
The aim of marketing is to satisfy the consumer needs.
Selling is a product oriented
The aim of sale is to earn the maximum profit
Target
The aim of marketing is to satisfy the customer needs.
The aim of sale is to earn the maximum profit.
Approach to profit
It stresses upon maximization of profits through maximum social satisfaction.
It stresses upon
Maximization of profit through maximum of sales.
Nature
Marketing has long term objectives with certain
Selling is a routine activity with short term objectives
Views business
Views should be offered as a product is determined by the buyer.
Views business as a good producing process.
Product determination
What should be offered as a product is determined by the buyer.
The seller determines what product is to be offered.
Emphasis
The emphasis is on an integrated approach; through an integrated strategy covering product, promotion, pricing, and distribution.
The emphasis is on an somehow selling there is no coordination among the different functions of the total marketing task.
What are affective measures of customer satisfaction? Affective Measures of Customer Satisfaction Measurement: A consumer’s attitude as liking or disliking towards a produ
Question 1: (a) What are the different stages in consumer buying decision? (b) Explain the difference between routine and complex buying decision using appropriate exampl
Industrial Market All individuals or organization that produce or acquire goods or services that are incorporated into the production of other finished goods or services subseq
what are product positioning concepts
Q. Define the Steps Involved in media planning? Steps Involved in media planning:- - To know regarding target market. - To Consider different Factors Affecting Media Plan
various approaches that are followed by FMCG companies test marketing in marketing management
what is test marketing?explain various approaches that are followed by fmcg companies in test marketing.
QUESTION You work as an Assistant in the Product Planning Division of Gillette Co Ltd. You have been asked by your Manager to write a report, using examples from the company's
A good or service an organization makes in quantity to sell on the open market is a product.
Discuss the issues associated with a total outsourcing of CIS for WV8.
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +91-977-207-8620
Phone: +91-977-207-8620
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd