Difference between a news conference and a news release, Public Economics

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Question:

(a) What is the difference between a News Conference and a News Release?

(b) An Organising Committee has been set up to celebrate the Chinese Spring Festival on Saturday 18th February 2008 in China Town, Port Louis. A series of Cultural events will be held on that day from 10 a.m. to 1 00 p.m. Because of the event there is going to be an important traffic diversion in the City Centre.

You are the PR Consultant assigned the task of Organising a Press Conference concerning the traffic diversion.

What important elements should you consider in organising the Press Conference?


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