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1. Your company manufactures consumer products mostly in the pet products category. You have developed a new line of rather unique bird feeders for wild birds such as cardinals, finches, woodpeckers, etc. These bird feeders will be sold through various retail stores (pet shops, discount stores, department stores, etc.) and you already have a distribution network to get the feeders to the stores. You have a number of wholesale distributors set up who will sell the feeders to the retailers. Now you need to figure out how to set the pricing for the new line of feeders....
2. Describe how the price setting process would be different if your company was a business to business service business (such as marketing consulting) instead of a manufacturing business.
Negotiation of Export Documents under Letters of Credit : Where the exports are under letter of credit arrangements, the banks will negotiate the export bills provided it is drawn
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Hi There, i need some help with marketing: 1) I need a Brand Concept Map for Nespresso 2)Discuss the relationship between associations and ties within the brand concept map and i
how to apply the judgemental and observation forecasting techniques in clothing store
DUTY EXEMPTION SCHEME : Registered exporters are eligible for the facility of duty free import of raw materials, components, packing materials, etc., required for manufacture of t
Q. How consumer behaviour is effected by attitude and attitude change? Attitudes Introduction . Consumer attitudes are a compound of a consumer's (1) beliefs about (2) fe
Here the hypothetical solution or actions are explored and evaluated by the decision marker. These studies do not require extensive efforts as information from previous studies can
Post purchase evaluation The EKB model was additional developed by Rice (1993) which suggested there must be a feedback loop Foxall (2005) further suggests the significance of
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