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Determine the Cost Based Pricing
Under this method, price of product is fixed by adding the amount of desired profit margin to the cost of product. If a specific soap costs the marketer 8 $ and he desires a profit of 25%, the price of the soap is fixed at 8$ + (8x25/100) = 10$. While calculating the price in this way, all costs (variable as well as fixed) incurred in manufacturing product are taken into consideration.
Functions of Headlines:- To pull attention of audience To highlight major features of the product To give major message of the ad in brief To stimulate interest
various approaches followed by FMCG companies in test marketing
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Discuss about Green Marketing in briefly. Green Marketing: Unfortunately, a majority of people think that green marketing refers only to the promotion or advertising of p
What is Skimming Pricing Strategy? Skimming Pricing Strategy: This strategy comprises selling the new product at higher price and therefore limiting oneself to the upper
how to made the question for consumer buying behevior project
Types of the decision process: the decision making process varies with the type of the product involved. There will be a lot of difference in the decision making process involved
what is test marketing? explain the various approaches that are followed by fmcg companies in test marketing?
what is being marketed and also give a example
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