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(i) Compare the categories of electronic commerce and explain how e-commerce is changing consumer retailing and business to business transactions.
(ii) Describe the term ‘e-procurement'. Use examples to support your answer.
(iii) Assess the strategies which managers use to get successful e-commerce.
Question 1 Explain any five factors behind the change of Indian retail industry Question 2 Explain meaning of market segmentation along with benefits of segmentation Ques
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