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Describe the term e-commerce?
e-commerce:
The term e-commerce refer as ‘electronic commerce’, has evolved from electronic shopping that to imply all aspects of market and business processes enabled by the Internet and WWW (World Wide Web) technologies.
Question 1: (a) Discuss the influences that led to the development of relationship marketing. (b) Using appropriate theories, discuss why the marketing mix paradigm and the
For this Final Project, imagine that an organisation that owns and manages a brand is experiencing a critical downturn in its business. The organisation needs to expand its brand o
what is the plc of dettol dishwash?
Describe the term e-commerce? e-commerce: The term e-commerce refer as ‘electronic commerce’, has evolved from electronic shopping that to imply all aspects of market and
Explain about the straight rebuy purchase. A straight rebuy purchase: It is a routine purchase of similar products under roughly the same terms of role. The buyers choose
describe the ford needs to do to make sure its sensitive to change in the cultural environment of a country
Marketing mix communication Organisations now accept that tools of the promotional mix are not the only way in which brands communicate. All parts of the marketing mix communic
Scope of the Marketing: Marketing is typically seen as the task of creating, programming promoting and delivering goods and services to consumers and businessman. In fact, m
1. what are the importans 2. For whom use marketing managment
MARKETING AND CUSTOMER VALUE Creating and delivering better customer value is the only route by which firms implement the marketing concept. Customer satisfaction is the centra
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