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Describe the term e-commerce?
e-commerce:
The term e-commerce refer as ‘electronic commerce’, has evolved from electronic shopping that to imply all aspects of market and business processes enabled by the Internet and WWW (World Wide Web) technologies.
Classification of Advertising 1. Advertising may be bordaly classified from the points of view businneesaims coverage users and nature of appeal this is condensed in a ch
Value Pricing : Value pricing is a modern innovative and individual method of pricing. Value pricing rests on the principle that the reason of pricing is not to recover
various approaches to test marketing
Describe the inelastic demand and fluctuating demand in business market and the consumer market. Inelastic Demand: The demand for several business goods and services is i
i have to create a new inovative product
Explain about the concept of value. Concept of Value: Various customers look for different benefits from identical product. Thus, the value of a product differs by one cus
Difficulties in marketing planning: we know that "marketing planning is concerned with the identification of resources that are available and their allocation to meet objectives.
(a) Since APPL and MSFT account for the entire large cap technology component of S&P 500 and their proportion of index is based on their weights, this large cap technology sector
Product specialization: Here the firm specializes in making a certain product that it sells to several segments. An example would be a microscope manufacturer that sells micr
What are the objectives of Marketing Information System? Objectives of Marketing Information System This comprises marketing planning system, implementation system and ma
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