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Question 1
(a) Describe the concept of Corporate Social Responsibility and elaborate on the forms and purpose of CSR as practiced by most organizations.
(b) Illustrate with the use of an example the steps required in Fundraising.
Question 2
(a) Dealing with print media is among the most required technical skills of the PR professional. Anyone who practices PR must know how to deal with the press.
In relation to the above statement, explain what you understand by the term "publicity" and "advertising" in relation to print media and publicity.
(b) Explain the value of publicity and how and when it will be used by organizations.
(c) Online media work is still a "relationship business." Identify and describe any five of the most used online publicity vehicles.
Benefits of balanced scorecard: 1 focusing the whole on few key things needed to create breakthrough performance. 2 help to integrate various corporate programs such as qua
Question 1: (a) Describe communication. Distinguish between verbal and non-verbal communication. (b) What are the barriers to effective communication? (c) What are the
Resume Banks Resume bank is a posting opportunities to enter your resume into a database which is reviewed through employers. Costs range from free to as high as $100 for a lim
build an argument to support the statement '''' management by objectives is an effective approach for evaluating performance''.
Emotional Intelligence: EI as a concept in leadership has been equated to IQ. The concept of Intelligence, or IQ, is about analytical intelligence. The concept of Emotional In
Human Resource Management can be defined as being "a strategic and coherent approach to the management of an organisations most valued assets , i.e. the people working there wh
Rating scales: The simplest way to measure the strength of individuals' attitudes towards a particular topic is to ask them to rate their response to a particular question. F
Q. Principal of impartiality or consistency? The principal of impartiality or consistency, under identical situations where even the extenuating circumstances are alike, there
Q. What is the Selection process? Selection process: selection is usually a serious of hurdles or steps. The basic idea is not solicit maximum possible information about the ca
Examine two issues of standardization and localization in general for MNE''s.
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