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Question:
(a) How would you transform a normal website to a one-to-one interactive site? List down the steps.
(b) Describe the concept of a ‘virtual community' and how such communities will be used as part of relationship marketing.
(c) Briefly describe and give examples of online promotion and offline promotion techniques.
what the modern market research technology
mention and explain five measures that will make a displeased customer patronize the school canteen
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? OVERSEAS INSURANCE ? LIVE STOCK INSURANCE ? GLASS INSURANCE ? FIDELITY INSURANCE ? KEY MAN INSURANCE
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explain the opportunity costs theory and nature of the opportunity costs ?
An experiment aims at measuring the impact of one or more independent variables on a dependent variable. For example take the case of the impact of training on the performance of s
Q. What role is played by memory in consumer behavior ? Learning involves a change in the content or else organization of long term memory and/or behaviour. The initial part of
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