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(a) Outline the method of carrying out a quantitative survey which is used in the market research.
(b) Describe Michael Porter's five forces that is used to analyse the micro environment.
(c) What do you understand by the term «strategy of cost leadership»?
(a) (i) What do you understand by mix-marketing?
(ii) Briefly, outline each element.
(b) Describe the three methods that can be used to determine the price of a product or services together with its strategic policies where applicable.
(c) What are the environmental responsibilities that a company need to have towards the society specially those who are in the production or manufacturing sector?
(d) Outline briefly five (5) working conditions with security measures that a company need to consider for its employees.
John was hired to the company as an Assistant Brand Manager 2 years ago, and is a high potential employee. John was hired directly after graduation from an MBA program at a prestig
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You should present a reflective review of the project as a whole. You should make specific comments about how the project was managed? What was done well? What could be improved? W
How will officers achieve intergration when they have no authority over either the administrative functions or programs
Question 1: PART 1 Planning is one of the primary functions of management. (a) Describe the importance of planning in an organisation. (b) How will managers develop
Demerits of specialisation include: There is superior risk in providing only a restricted range of products or services, i.e. individual traders are not capable to enjoy
a) Illustrate that a range of methods and techniques have been applied in demonstration of Way the market forces shape organisational forces b) Judge how the business and c
You have been appointed as part of a consultancy team that has been commissioned to assess the management issues concerned with the delivery of an online system for the submission
How can a leader or fonder help create a strong culture in an organization? Can any founder create a culture? Explain.
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