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(a) Outline the method of carrying out a quantitative survey which is used in the market research.
(b) Describe Michael Porter's five forces that is used to analyse the micro environment.
(c) What do you understand by the term «strategy of cost leadership»?
(a) (i) What do you understand by mix-marketing?
(ii) Briefly, outline each element.
(b) Describe the three methods that can be used to determine the price of a product or services together with its strategic policies where applicable.
(c) What are the environmental responsibilities that a company need to have towards the society specially those who are in the production or manufacturing sector?
(d) Outline briefly five (5) working conditions with security measures that a company need to consider for its employees.
What is the Grievances Handling? Grievances Handling: Individual workers usually have several complaints called grievances in opposition to the working rules of the busin
Problem Discuss customer expectations and customer delight Importance of customer satisfaction Characteristics of dissatisfied customers Factors for generating cust
QUESTION "There is a growing emphasis on the importance of interpersonal communication. This arises from the realization that the greatest challenges to management are not prob
QUESTION (a) Compare written and telephonic communication in terms of their media richness. (b) The integration of computers into electronic systems has dramatically increas
QUESTION 1 Organisations resist change for many of the same reasons as individuals do. There are also many forces inside an organization that create resistance to changes initi
QUESTION 1 (a) Examine critically the three major barriers to inter-cultural communication. (b) Explain how these barriers could be eliminated due to a better understanding
concepts of segmentation
1. Define the digital divide and suggest ways to close it. 2. Do you consider that the Australian government has achieved the right balance between encouraging Internet adoption o
Five steps in the process of evaluating the purchasing and supply system
what is the role and significance of quantitative techniques in modern management?
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