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Question :
(a) "A Strong corporate identity helps reinforce a company`s brand image and supports its marketing activities"
i. Describe what you understand by corporate identity in marketing ii. State how it is visibly manifested.
(b) Corporate identity is often viewed as being composed of three parts; state giving two examples of each.
(c) State reasons for the need of an organization to build a good corporate identity.
(d) Describe "corporate identity management" and state with reasons any known local or international company where this type of management is imperative.
Question 1: You have been hired as a consultant for an event venue, and your task consist of advising the management on the requirements of the conference area which they plan
Title main Entry In cases, where the Main Entry is to be provided under the title of the work as per the Rules of AACR-2R, the skeleton entry looks slightly different. The Ti
T ools and techniques used for quality assurance All the tools used for quality planning and quality control are used for quality assurance as well. In addition to these tools
QUESTION a) Define cost benefit analysis as used to appraise large public sector investments b) Compare and contrast cost benefit analysis with investment appraisal c) Ex
Question 1 Define Entrepreneurship. What are the types of entrepreneurs? Explain the importance of Entrepreneurship Question 2 Explain the entrepreneurial process in de
Purchase and Buy Decision The project manager or the production manager of a project has to decide whether to buy or make a part, so that it is available at the right schedule
Subject Headings: After classification work, logically the next step in the technical processing of a document is the work of assigning appropriate subject headings. These a
Objectivity: Objectivity means freedom from bias. A test should yield a clear score value for each performance, the score being independent of the personal judgment of the
Question : (a) "A Strong corporate identity helps reinforce a company`s brand image and supports its marketing activities" i. Describe what you understand by corporate iden
Advantages of information services: There are a number of advantages in the value addition of information services. Taylor suggests three of them: • Making choice easier, by
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