Demand level for the company, Marketing Management

Assignment Help:

A company manufactures sailboats. Actual Demand for the company's sailboat during each season is 2006 through 2009 were as follows:

Season        2006             2007            2008            2009

Winter        1,400            1280             1,000             960

Spring         1560            1400             1640             1500

Summer      1,000            2100            2040            1900

Fall              600               770              690               560

The company forecasted that annual demand for sailboats in 2011 would equal 6,500 sailboats. Based on the given data and using multiplicative seasonal model, the demand level for the company sailboats in the spring will be ....... Sailboats.

Problem.

Year

1

2

3

4

5

6

7

8

9

10

11

Registration

5.0

6.0

3.0

5.0

5.0

8.0

8.0

11.0

13.0

12.0

15.0

Exercise part a and ba, using 3-years moving average, the forecasted registration years  4 through 12 (Round response to one decimal places)n

b, using 3 -year weighted moving average in which the registrations in most recent years are give a weight of 2 and registrations in the other 2 years are each given a weight  of 1, the forecasted registrations for years 4 through 12 are ( round ur response  to one decimal place)


Related Discussions:- Demand level for the company

Marketing, Screen the communication objective of your campaign

Screen the communication objective of your campaign

Examine the importance of using image attributes, The Mauritius Tourism Pro...

The Mauritius Tourism Promotion Authority (MTPA) has undertaken advertising in UK to support low season activity using creative ads that carries the headline So Many Reasons? in or

Reverse a calculation, Need some help reversing a calculation using Excel.

Need some help reversing a calculation using Excel.

Three types of buying situations, differentiate the three types of buying s...

differentiate the three types of buying situations during the purchase decision

Case study, 1. What are the significant factors that have led to the succes...

1. What are the significant factors that have led to the success of Shoppers’ Stop? 2. Draw the typical profile(s) of Shoppers’ Stop customer segments.

Puzzals, If 6 and 2 = 22 4 and 3 = 1 8 and 2 = 46 Then what is the ...

If 6 and 2 = 22 4 and 3 = 1 8 and 2 = 46 Then what is the answer of: 7 and 2 = ?

What are the marketing communications programmes, What are the marketing co...

What are the marketing communications programmes Contexts aren't independent or isolated sets of easily identifiable circumstances, however are interrelated and overlapping cir

Determine the required sales volume, The cost data of Rooney plc is as foll...

The cost data of Rooney plc is as follows: -  Variable cost : Rs 1,800.  Selling Price : Rs 3,500.  Fixed Selling and Distribution cost : Rs 1,700,000 per annum

Explain in detail the various steps in menu costing, Question 1: You ha...

Question 1: You have just been appointed as Food & Beverage Controller of a medium -size hotel and you have been requested to set up a new control system. (i) Explain in d

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd