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Define the concepts of marketing research.
Market Research:
Marketing research is the intelligence facility of a business enterprise. This implies the careful and goal study of product design, transfer and markets activities as like physical warehousing and distribution, advertising and sales management.
why the managerial functions must be sequential in naturek question #Minimum 100 words accepted#
Nature of the marketing: 1. Specialized business function: in the early days, the selling function did not call for any specialized skills as the sales could have been a
three uses of product line stretching
Q. Selection of an advertising agency by Image of Agency? Image of Agency:- Prior to selecting the ad-agency advertiser must enquire about its integrity, image, its ethical s
3.2 Explain how distribution of Canon is arranged to provide customer convenience
select a company and explain th marketing mix
Gathering data depends on nature of data, objective of the data collection and require information. By the help of proposed a new information system the objective is to collect
What is personal selling? Explain the term in briefly. Personal Selling: Personal Selling is the communication technique in that sales people builds the personal relation
difference between marketing efficiency and marketing effectiveness
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