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Q. Define Market value added?
MVA is an external measure of shareholder wealth, the market value added from one period to another. It is measured by the taking the rise in the market capitalisation during a period less the increase in capital invested during a period e.g. Capital contributed by investors. If MVA is positive, then the firm has added shareholder value. The MVA would be the present value of a series of internal EVA values.
Offering products or services which offer dissimilar advantages from competitors' and which are valued by purchasers.
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