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Michael Jordan lives in a world with only two goods: basketballs and Gatorade. Basketballs cost $10 each. Gatorade costs $2 per bottle. Point A on the graph below represents Jord
considering the concept of product life cycle, where would you put video games in their life cycle
State the Size and Geographic Dispersionof target audience Final characteristic concerns the size and geographic dispersion of target audience. A consumer audience, often nati
Marketing Mix: A bird eye view Having acquainted ourselves with the broad nature of four components of marketing mix
Define the working of first barrier of exchange in intermediaries. The primary barrier for smooth exchange results by the fact which sources of supply and centres for demand ar
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Question 1: (i) Explain why the control system is an important aspect of the food and Beverage management of a hotel. (ii) Discuss the necessity and importance of docum
How is penetration pricing strategy give cost advantage over innovating firm? In the case to outlook penetration pricing strategy is more commercial than financial. It is more
Factors affecting the life cycle of a product: there are many factors that affect the life cycle of a product. Statement of Joe Dean is very important in this regard. He said, "th
Discuss the factors that need to be considered when developing an international marketing communication campaign
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