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Q. Nature of Target Market. a) Size of market Small- Personal Selling Large- Advertising b) Location as well as Concentration of Customer. Concentration of the Cust
QUESTION You work as an Assistant in the Product Planning Division of Gillette Co Ltd. You have been asked by your Manager to write a report, using examples from the company's
traveling salesman problem examples showing table and graphs
Illustrate why marketing research is important to a firm specially in a competitive market situation
We have just completed another Election process. Think of some of the political advertisement you were bombarded with during the last few months. What types of media were used in t
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Product related segmentation: Product use situations: one of the important bases is the product use situations. Different customers may use the same product in different use
Question 1 Write short notes on any 5 of the following concepts: (i) Close Up (ii) Wide Shot (iii) Pan (iv) Tilt (v) Zoom (vi) Subjective Camera movement (vii)
Problem 1: Discuss how the three elements of the extended marketing mix relating specifically to people, process, and physical evidence affect the marketing of services. Pr
Question 1: Describe the types of new service developments and its stages Introduction Detail explanation on types of new service development and its stages Diag
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