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QUESTION a) Give three reasons why price is a very important element of the marketing mix b) Discuss the different situations that may lead a company to initiate price
Explain Marketing Strategy for market leaders with example.
Explain Henry Assael Model of buying decision behaviour along with the diagram”.
How is Marketing Customer Focused? It is the Nature of Marketing. Marketing tends to assure and delight customer. The functions of marketing should be directed and focused at t
What are some benefits of a firm by retaining its customers? A firm accrues several benefits by retaining its customers are as give below: Increased Revenue: it increases
A baseball left fielder throws a baseball from a position 400 feet from home plate to the third baseman who is 90 feet from home plate. (Assume the two players are in the same lin
The straight line y=x+3 cuts the circle x^2+y^2-6x-4y-3=0 at points P and Q, where Q lies in the first quadrant. Calculate the coordinates of P and Q. Then, state the coordinates
Explain about the information search in decision making process. Information Search : Information searching can be within both ways Formal as well as Informal. In formal m
The market for labor can be studied use a supply and demand framework. The demand for labor is from employers who use labor to produce goods and services. The supply of labor is
Brand loyalty: The starting point in understanding brand equity is the extent to which a brand enjoys customer loyalty. It is important to discriminate between habitual buying
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