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Question:
(a) The Department of Health is planning a PR campaign for a ‘Tobacco Control Program'. This department is a non-profit organization. It aims at educating families, communities and kids about the harmful effects of tobacco use which causes lung cancer and other diseases, besides creating smoke pollution and nuisance to non-smokers. The department also hopes to encourage existing smokers to quit smoking.
Elaborate the steps to devise a plan for the ‘Tobacco Control Program' by the Department of Health.
(b) Elaborate on the contributions of the Internet in the evolution of Public Relations.
1. As the first to set up an international air express business in 1969, DHL had the first- mover advantage over other companies. Is being a first mover as advantageous for a servi
what is down-market stretch?
How can I write assagment about franchises company?
Define the storage in marketing functions of physical treatment. Storage: Goods are usually produced into anticipation of the demand. All they are stored into warehouses u
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Q. Selection of an Advertising Agency? The advertiser should be very careful in selecting the advertising agency. The success of advertising-campaign mainly depends on the sele
promotion technique can benefit an organization by increasing its sales or hitting competitive brands may leave a negative impression on the customers
what are the core concepts of marketing
What are the ways devised in competition by Theodore Levitt? Several of the ways devised in words of Theodore Levitt to outsmart the competition are as: a. Be a customer led
Advantage of the direct marketing: 1. Focued approach: it is possible to identify a very specifc target using direct marketing techniques. This makes it a very useful
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