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Question 1: The extensive use of outdoor recreational attractions based in natural areas has resulted into increased negative environmental and social impacts. Using local e
draw the Typical Profiles Of Shoppers Stop Customer Segments .
Explain about the concept of value. Concept of Value: Various customers look for different benefits from identical product. Thus, the value of a product differs by one cus
Q. Order Issued by MRTP Commission Regarding Unfair Trade? Subsequent to making inquiry into unfair trade practices if commission finds that these trade practices are deceptive
Q. Nature of Message in advertising? Nature of Message : If advertising note is informative in nature then newspaper will be suitable. If ad-message is to convince consumers t
Q. Explain the Stages of Product life cycle? Stages of Product life cycle. a) Introduction stage - Advertising for consumers and Personal selling for middlemen. b) Growth
What is Demographic Segmentation? Demographic Segmentation: This characteristic as like age, sex, income, marital status, occupation as well as education are most frequen
Need\Importance of a Marketing Information System: The need for marketing information can be understood by the following points: 1. Marketing activity is becoming more compl
Question 1: Explain how effective management of expatriates is increasingly been recognised as a major determinant of success or failure for international businesses. Quest
Question: a) Describe the differences between traditional marketing communication strategies and service business communication strategies. b) Show the key planning conside
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