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Creating Competitive Advantage In marketing two key trends for the twenty-first century are: (a) the trend toward the utilization of relationship marketing to develop customer
how is building brand in a business context different from doing so in the consumer market?
What is Skimming Pricing Strategy? Skimming Pricing Strategy: This strategy comprises selling the new product at higher price and therefore limiting oneself to the upper
Marketing mix of Dettol Handwash
What are the differences between Marketing Research and Marketing Information System? Basics points of differentiates in between Marketing Research and Marketing Information Sy
The balance of the communications mix Role of advertising and sales promotions in business-to-business communications is mainly to support personal selling effort. This cont
How is impact of promotional efforts determined? Find out the impact of promotional efforts: Marketing research facilitates appraising and improving the methods of sales p
i do not understand multiplying, dividing, subtracting, and adding fractions
Communication Differences Having identified need to communicate with several different audiences, it seems appropriate to conclude this opening module by examining differences
describe different stages of channel design process
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