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Consumer Involvement:
>>The kind of information processing that takes places ranges from simple processing where the basic features of a message are considered elaboration where the incoming information is linked to a person's pre existing knowledge systems.
SMALL EXPORTER'S POLICY : The small exporter's policy is basically the standard policy. It incorporates certain improvement in terms of cover, in order to encourage small export
OBJECTIVES After studying this unit, you should be able to: . 1. explain the basic significance and objectives of India's Export-Import policy 2. describe the rationale
STAGES OF SHIPMENT : For effecting shipment from ports in India, the exporter, generally through his clearing and forwarding agent, has to comply with procedural formalities of th
identifying major alternative
Foreign Exchange Transactions : A foreign exchange transaction is ultimately the purchase or sale of one national currency against another arising out of import or export of goods
1. Perfect competitive and monopoly are extreme market structures,theoretically show garphically the short run equilibrium of both markets.To what extent are these markets realisti
Q. Explain the cognitive involvement profile? The perceived significance of the potential negative consequence of a bad purchase. The likelihood of making a bad purchase
discuss the relationship between marketing communication and brand loyalty
Q. Illustrate Sociological model of consumer behaviour? Sociological model: As-per to this model the individual buyer is a part of the institution called society. Ever since
WHAT ARE THE IMPLICATIONS OF INTGRATDE BRAND PROMOTION FOR MEDIA
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