Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Consumer Behaviour
Consumer buying behaviour refers to the buying behaviour of final consumer's individuals and households who buy goods and services for personal consumption. Consumer behaviour can be defined as "the activities and the actions of people and organization that purchase and use economic goods and services, including the influence on those activities and actions. In other words, consumer behaviour can be said to be the study of how individuals make decisions on how to spend their available resources (time, money, effort) on various consumption related items. This simple definition of the consumer behaviour tells marketers to resolve every activity around the ultimate consumer and gauge their behaviour by specifically focusing on:
1. Who buys products or the services?
2. How do they buy products or services?
3. Where do they buy them?
4. How often do they buy them? When do they buy them?
5. Why do they buy them? How often do they use them?
Sales and Marketing Management- It gives business owners or managers with required knowledge and skills they need for managing their business from a sales and marketing view.
Nike's use of "sweatshop labor" in Southeast Asia led to a wave of protests against the company in the United States. Not only did this hurt Nike's reputation, but it also adversel
concepts of core market?
evaluate promotional strategies used by retailers
Question 1: (a) CRM means different things to different people. For one it is direct mailing for others it is an IT system. Draw a diagram and discuss the basic model for CR
State the classification of Product Product can be broadly classified on the basis of (1) use, (2) durability, and (3) tangibility . Let's have a brief idea about various ca
write an algorithm to calculate fruit for a fruit store for example apple = $1.00 and orange $2.00
corelate the term engeneering and managerial economics
Question 1: (a) How do you think that e-commerce is useful to Mauritian entrepreneurs? (b) Discuss the role of ICT and E-business in the development of Mauritian tourism ind
Customer Relationship Management Customer relationship management (CRM) has been described narrowly as a customer database management activity. Customer relationship manage
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +1-415-670-9521
Phone: +1-415-670-9521
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd