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Concept of the marketing:
Generally, marketing is understood to mean the sale and purchase of goods and services but it is narrow thinking to understand it so. The term marketing is very wide. It does not mean only the sale and the purchase to goods and services. It means entire process of satisfying the needs of consumers. It starts with discovery of needs and wants of the consumer, and it continuous and it continues, till these needs and wants are satisfied. The understanding the meaning must be understood. For the convenience the concepts of marketing may be divided into two parts: first old concept of marketing or product oriented and second new concept of marketing of consumer oriented concept.
DIRECT MARKETING: Meaning: direct marketing (DM) is the process by which a firm approaches its customers on one to one basis and markets its products directly to them. In con
What are the several types of promotional schemes? Different types of promotional schemes are distributed within the following manner as given here: a) Consumer-promotion to
How is solution to customer in personal selling process provided? Providing solutions to customer: After the presentation when any queries exist, in that case sales execu
On the basis of your analysis of the marketing system discuss likely future developments and the opportunities and threats for existing market players and potential new entrants. I
Explain the term- fast-moving consumer goods Marketing communications which are undertaken by organisations within these systems can be regarded as a series of communication ep
Present the facts of the case study about snickers achieving promotional integretion with a universal appeal
cover letter
Your first assignment is to create a brand name, perform a name search online and create a relevant logo that reinforces the brand. The university liked the idea of “engaged and
place/distribution is a crucial aspect of the marketing mix.discuss this marketing mix variables and how attention to its (place)is necessary despite the fact that it increases the
Global Marketing The activity of a global corporation that searches to get long- run, large-scale production efficiencies by producing standardized products of good value and
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