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What is concept of Position against Competition Strategy?
Position against Competition:
Many more times, success for a company’s strategies comprises looking for weak points into the positions of its competitions and after that launching marketing attack against those weak points. In such approach the marketer may either indirectly or directly comparison along with competing products.
What is the role of competitors in microenvironment of a company? Competitors: The marketing concept declares that, to be successful, a company should give greater custo
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Media Used by Competitors : While planning for media the advertiser should consider the media selected by competitors and leaders of that industry. If advertiser doesn't consider c
Marketing Management, Marketing ManagementDoes marketing exist solely to increase profit? If this is the case, then marketing in nonprofit organizations can be said to be useless.
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Question: In the context of a product from the fashion industry: a. Describe the concept of a product as a tangible and intangible "bundle of benefits? that provide
Product policies: Product policies are the general rules set up by the management itself in the marketing product decisions. Products of a firm are the backbone with which p
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