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CONCEPT AND NEED FOR INFORMATION:
Information emanates from all human activities and achievements; both individuals and corporate bodies are involved in the creation of information for some purpose or the other. Research and Development activities, for instance, generate new information which, in turn, is used as a basis for bringing forth more information. Some organisations are entrusted with the task of collecting and organising statistical information through census and surveys. A state with its organs of executive, legislature; judiciary, business and industry generates vast amount of information and contributes substantially to its growth. We shall also study in this Unit why information gets generated at all. This is explained by taking typical examples of information needs of a wide cross-section of people; viz., students, teachers, medical and legal practitioners, engineers, technologists, business managers, industrialists, government officials, legislators, research workers, and other specialist groups.
(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of i. PR and marketing and ii. PR and adverti
Question: Forces for change exist in the external and the internal environments of the organisation. (a) Differentiate between planned change and unplanned change. (b)
Ascertaining Demand: The methodology to be followed in ascertaining users' needs have been discussed in detail, in Unit 5 under Sec 5.2 Users' Studies of this Block 2. In addi
WHOM DO YOU THINK RAJENDER WILL EAT WITH?WHY?
What does the word icy has to do with the word remote?
Question 1: (a) Explain what you understand by corporate identity. (b) What are the elements that constitute a Corporate Identity? (c) What is included in A Corporate Ide
Professionals: Professionals, like medical and legal practitioners, need information to pursue their vocations. The physicians cannot afford to ignore new developments in the
QUESTION (a) What are some of the major types of Knowledge Management roles that exist in organizations today? (b) What types of competencies should be present in a good Kno
Acquisition Sources: As mentioned earlier, supply is another basic factor. Supply means availability of periodicals / serials for acquisition. Information regarding supply can
Probability Sampling: Probability sampling involves the use of random selection process to select a sample from members or elements of a population. The goal of probabi
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