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CONCEPT AND NEED FOR INFORMATION:
Information emanates from all human activities and achievements; both individuals and corporate bodies are involved in the creation of information for some purpose or the other. Research and Development activities, for instance, generate new information which, in turn, is used as a basis for bringing forth more information. Some organisations are entrusted with the task of collecting and organising statistical information through census and surveys. A state with its organs of executive, legislature; judiciary, business and industry generates vast amount of information and contributes substantially to its growth. We shall also study in this Unit why information gets generated at all. This is explained by taking typical examples of information needs of a wide cross-section of people; viz., students, teachers, medical and legal practitioners, engineers, technologists, business managers, industrialists, government officials, legislators, research workers, and other specialist groups.
Expansion and Diversification: Diversification was the most important trend for databases during 1975-80. The early success of the Government-funded online experiments and the
Listening Skills To be an effective communicator you should not only be a good listener but should also know how to express your ideas. By listening perfectly to others you wil
Case Study Royal Blue the national passenger carrier for commercial flight, appointed a new advertising company, Amadeus. Amadeus was hired to spearhead a more customer orien
(a) Define the term Public Relations as per the British Institute of PR and explain the relevance and interdependence of i. PR and marketing and ii. PR and advertising.
Stack Guides: Guides are to be put up at different places in the library in order to enable a user to find his/ her way into different parts of the library with minimum of ass
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Conflicting Factors: Demand, supply and finance are the three major factors governing collection development. Both demand and supply will be increasing while finance will be a
QUESTION 1 Why is it that businesses are increasingly exposed to scrutiny and criticisms? How can they cope with these? QUESTION 2 What are the implications for corpora
Budget Allocation Register: This is the basic financial guide for acquisition work and this must be consulted at the different stages of document selection, ordering and passi
A ligning Mergers and Acquisitions with Corporate Strategy In the previous section we learnt about the motives for acquisition. In this section, we will learn how to align Mer
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