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In a big industry the numbers of factors influencing a decision have increased situation has become big and complex because these factors interact with each other in complicated fashion. There is thus great uncertainty about the outcome of interaction of factors like technological environmental competitive etc. For instance consider a factory production schedule which has to take into account.
a. Customer demand.
b. Requirements of raw materials.
c. Equipment capacity and possibility of equipment failure and
d. Restrictions on manufacturing process
Profitable Casino Corp. (PCC) is a Harrah's wannabe, intent on mimicking Harrah's analytical marketing techniques. For example, PCC issues virtually all gamers a PCC "Rewards" car
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procedure of mip
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