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Communication in Negotiations
In this section, we will analyse the importance of communication, both verbal and non-verbal. Negotiators understand the importance of effective communication while conducting negotiations. Both verbal and non-verbal modes of communication need attention for conveying messages correctly and effectively to the listeners. In this section, we will discuss about the communication skills required during negotiations.
Effective communication (verbal and written/non-verbal and written) is the key to conducting business successfully. The non-verbal communication occurs by the advertent or inadvertent use of "body language?, which is equally important to convey the intended message.
LogicSoft Inc., a start-up that provides enterprise logistic software to transportation companies, is in negotiations with a new customer for a sales contract. The software is hig
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