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Question 1: (a) Globalisation requires new knowledge coordinating structure. Explain and use relevant examples to illustrate your answer. (b) Consider the various competenc
briefly expain trend describe the impact of the trend on the idustry
The term project for MKT 5160 is the creation of a marketing plan. This is an individual assignment. Your term project consists of creating a new product or service and developin
A curve which touches each member of a family of curves and which is touched at each point by some member of the family is called the envelope of the family of curves. Example: Co
right to safety of marketing management
Tender Pricing : Business firms are frequently required to fix the prices of their products on a tender basis. It is more applicable to industrial products and products purchase
State the term- Message content In general, there is high-involvement in many business-to- business purchase decisions hence communications tend to be much more rational and
a marketing plan is as good as its implementation discuss
Company of the enterprise factors: the choice of channel is also influenced by company characteristics such as its financial position, size, product mix, morale of its employers,
Should video game companies continue to alter their products to include other functions such as email?
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