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List out the secondary sources of information while pursuing market research.
Question: (a) Give five differences between the selling concept and marketing oriented concept. (b) Define the roles of advertising, sales promotion, personal selling and pu
Question 1: a) Explain how the factors of intangibility and perishability affect tourism services and discuss their marketing implications. b) Elaborate on two factors of
Meaning & definition of the promotion: promotion is a communication process by which the producers of the products or services draw attention of the consumers or prospective consu
Explain right to safety
What are the corporate strategy of stakeholders A view which is becoming increasingly popular is that corporate strategy must be supported by the organisation's key stakeholder
Marketing strategy development
This comprises the marketing tools and techniques an organization uses to achieve its targets relative to a specific goal market audience.
Mass Marketing Mass marketing includes the mass production, distribution, and the promotion of one product for all buyers.
The assignment gives you an opportunity to demonstrate your understanding of the importance of segmentation, targeting and positioning in today's highly competitive consumer market
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