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Question 1:
(a) ‘The car industry is characterized by broad products differentiation' Analyse the long run situation of a car producer, commenting on profitability and efficiency levels, and explain why economists tend to have mixed views on the efficiency level of this industry.
(b) Using relevant theoretical underpinnings, explain how are airfares determined?
Question 2:
(a) Describe and analyse the typical relationship between labour productivity and size of capital that characterize the short run production function of a firm.
(b) Would additional capital equipment necessarily lead to lower costs in the long run? Explain.
Return on Investment and Residual Income This is a traditional approach to performance measurement given by: ROI = Income Invested Capital (m
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