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The challange of E - Marketing
1. Limited consumer exposure and buying
2. Skewed user
3. Choose and clutter
4. Security
5. Ethical concerns
6. Consumer backlash
Define Marketing Environment. The Marketing Environment: Factors and forces at outside marketing, affects marketing management’s capability to maintain and develop
consumer mind is a black box discuss
Gathering data depends on nature of data, objective of the data collection and require information. By the help of proposed a new information system the objective is to collect
when in the organization would it be applicable to practice the 3 different buying situations
Characteristics of Sellings oriented concept of marketing, Marketing Management
How is modified rebury purchase affected in buying decision? A modified rebury purchase: This is a type of buying situation in that the buyer wants to change prices delivery r
evaluate promotional strategies used by retailers
Channel - management decisions: after a company has chosen alternative, individual intermediaries' must be selected trained, motivated, and evaluated. Channel arrangements must
suppliers of a hotel have
What is the way to approach the customer in personal selling process? Approaching the Customer: In this step sales person must know how to meet the outlook and what is t
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