Caselets, Marketing Management

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What are the important financial resources, Financial Resources Contro...

Financial Resources Control is also a function of financial power. Or we can say that if an organisation is prepared to pay a third party to transmit the message, then long-te

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Marketing, concepts and different core of marketing

concepts and different core of marketing

Income statement for products, At this point, PP's bottled water business h...

At this point, PP's bottled water business has shown operating losses of nearly $300(000), which does not include the initial investment of more than $800(000). Management is now t

Explain ethical aspect of advertising, Q. Explain Ethical Aspect of adverti...

Q. Explain Ethical Aspect of advertising? Ethics are ethical principles are values that govern the action of individual or group. It is a branch of social- science which assist

Marketing system, Taking an example of a new company, create a simple and c...

Taking an example of a new company, create a simple and complex marketing system that helps to enhance the sales of your organisation.

Co branding, what type of co branding is Nike and Apple involved into?

what type of co branding is Nike and Apple involved into?

Effect on standard of living in aspect of advertising, Q. Effect on Standar...

Q. Effect on Standard of Living in aspect of advertising? Advertising has decrease the cost of distribution, production, promoted competition and thus resulted in price reducti

Nature of message in advertising, Q. Nature of Message in advertising? ...

Q. Nature of Message in advertising? Nature of Message : If advertising note is informative in nature then newspaper will be suitable. If ad-message is to convince consumers t

Drip elements of marketing communications, DRIP elements of marketing commu...

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