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What is Multi Brand? Multi Brand: Company frequently introduce additional brands into the similar category. This branding offers a way to establish various features and a
Augmented Product An augmented product is one with entity in addition to those required to serve its core function that defined it from other products available in its class.
What is Convenience Goods Do you remember, last time when did you buy a packet of butter or a soft drink or a grocery item? Perhaps you don't remember, or you would say last
importance of product differentiation
What is the role of personal selling in presentation and demonstration?
why the managerial functions must be sequential in naturek question #Minimum 100 words accepted#
Perween Warsi's parents arranged for her to marry a doctor at the age of 16 in India. The couple moved to Britain in 1975 with their two sons. Bored, with time in her hands, Perw
how would you forecast worldwide demand for tea bag machine
Types of the decision process: the decision making process varies with the type of the product involved. There will be a lot of difference in the decision making process involved
The Fabrication & Baking Industries Ltd (The FBI ) The FBI is a specialty manufacturer of fabricated, baked enamel components for the mining industry, located in Newcastle. Larg
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