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Enumerate in detail about the communication process At a higher level, the communication process not only supports the transaction, by informing, persuading, reinforcing or di
1. What are the significant factors that have led to the success of Shoppers’ Stop? 2. Draw the typical profile(s) of Shoppers’ Stop customer segments.
the implementation of the marketing mix
Marketing planning: Through strategic planning, the company decides what it wants to do with each business unit. Marketing planning involves deciding on planning marketing s
How is solution to customer in personal selling process provided? Providing solutions to customer: After the presentation when any queries exist, in that case sales execu
henry assael model of buying decision behaviour along with the diagram
The Product Concept The product concept states that consumers will favour products that offer the best quality, performance, and features, and therefore the organization shoul
If 3a-2b=8 and a+3b=7, what is the value of 4a+b?
What is the relationship marketing? Relationship Marketing: Increasingly, a key objective of marketing is to develop deep, lasting relationships along with all people or o
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