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What decisions do companies face in designing a sales force? How can marketing decision support system help marketing manager towards making better decisions?
"consumer mind is a Black Box"
Question 1: A new brand of soap has been developed that has no drying effects on the skin, has a refreshing and pleasant smell, looks attractive, and yet is a more effective cl
Discuss briefly about product identification elements
Importance of the pricing: Pricing is one of the important elements of the marketing mix, but lately, it has come to occupy the centre stage in the marketing wars. The reasons
Explain the term Cost -pricing decisions No business can survive unless it covers its cost of production and distribution. In large number of products, retail prices are c
58-48
Describe the inelastic demand and fluctuating demand in business market and the consumer market. Inelastic Demand: The demand for several business goods and services is i
Financial Resources Control is also a function of financial power. Or we can say that if an organisation is prepared to pay a third party to transmit the message, then long-te
marketing process
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