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various approches of test marketing in FMCG
Explain about the product assortment in briefly. “A product mix (also termed as product assortment) is the set of all products and items which a particular sellers offers for s
Q. Growth in media and Increase in industrialization by ads? Growth in media: - Earlier extremely less media sources were available to advertisers for communicating with targe
i want to know the type of distribution strategy that a company specialising in major appliance like refridgeration and washing machines can use?
1. Explain the six key criteria for strategy selection by providing appropriateexamples
Full market coverage: here a firm concentrates on serving many needs of a particular customer group. Only very large firms can undertake a full market coverage strategy. Examples
can anybody tell me where (a+b)2 is applicable in real world
Nature of the marketing: 1. Specialized business function: in the early days, the selling function did not call for any specialized skills as the sales could have been a
Question 1: A new brand of soap has been developed that has no drying effects on the skin, has a refreshing and pleasant smell, looks attractive, and yet is a more effective cl
how should shoppers'''' Stop develop its demand forecast?
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