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The classified department of a monthly magazine has use a combination of qualitative and quantitative methods to forecast sales of advertising space. Results over a 20 month period are as follows. Month Error 1 -8 2 -2 3 4 4 7 5 9 6 5 7 0 8 -3 9 -9 10 -4 11 1 12 6 13 8 14 4 15 1 16 -2 17 -4 18 -8 19 -5 20 -1 a). Compute a tracking signal for months 11 through 20. Compute an initial value of MAD for month 11, and then update it for each month using exponential smoothing of alpha =.1. What can you conclude assuming limits of plus or minus 4. b). using the first half of the data, construct a control chart with 2s limits. What is the implication of this?
Why it is important for marketers to fully understand today's consumer behaviour? Explain the factors that influence consumer's buying behaviour.
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Of all the discussions and assignments provided in this course, evaluate how Project proposal, project implementation and communication strategy might specifically support your abi
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When a government is corrupt and it is taking the life of innocent people, do we have the moral right to destroy the government by force? Please explain with specific ethical reaso
What are the organisational differences in operations? Organisational differences in operations are as follows: a. Degree of volume which can be produced for example, standa
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