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Identify all the environment factors that can affect the demand for consumer durables and assess the magnitude and direction for their impact
What are joint ventures? Joint ventures: Joint ventures can be termed as “an enterprise in that two or more investors share ownership as well as control over property ope
“Consumer mind is a Black Box”
consumer mind is a black box discuss
How is selling of products performed on Web Marketing? An organization sell their products straight to consumer, employ trading networks or auction sites to arrive at new custo
Question 1: (a) What do you meant by total customer satisfaction? (b) How will customer safisfaction be measured? (c) Explain the importance of customer value creation
Explain about the Brand Equity. Brand Equity: Brand equity includes a set of assets correlated to the brand’s name and the symbols which adds to the value given by a prod
What is financing in functions facilitating exchange? Financing: Financing and marketing both functions of a business are interlinked along with each other. The department
Any lady outfit looks great if it is designed with style and fits well. To take that outfit up a notch just adds accessories such as, amongst others, jewellery, handbags, scarves a
Positioning Errors Kotler says that the firm should avoid four major positioning errors, namely: Under positioning: this occurs when the buyers know much less about the br
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