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(a) Outline the method of carrying out a quantitative survey which is used in the market research. (b) Describe Michael Porter's five forces that is used to analyse the micro en
One of the best models on service quality has been presented by three persons viz. Valerie A. Zeithaml A. Parasuraman and Leonard L . Beery. The gaps that are shown in
ABC Ltd. wants to communicate about its corporate image to all its stakeholders and also to the general public. As an advisor, how do you recommend them to do it.
(a) Based on the concept of ‘procedural rationality' discuss how various types of Business Intelligence techniques may improve specific aspects of the organisational decision makin
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QUESTION 1 (i) Discuss the benefits and pitfalls of carrying out formal planning in an organisation. Describe the steps that a manager must take in order to design a feasible
what is market rivalry of the ge 9 cell matrix
what could you do to make Rajinder?s transition easier?
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