Building new knowledge through research and development, Marketing Management

Assignment Help:

Question :

(a) "America's investors are as busy as they have ever been and its entrepreneurs are seizing on their ideas with the same alacrity as always. Investment in research and development as a share of output recently matched the previous record, 2.9% of GDP, set at the height of the space race. America is home to 27 of the 30 universities that put out the most cited scientific research and it is still good at developing these ideas." Source: The Economist, 16 March 2013

Building new knowledge through research and development as well as the use of technology, is today considered to be of utmost importance in order to increase a Nation's competiveness. Discuss the extent to which knowledge building through research, development and innovation can generate benefits both for firms and the economy.

(b) What is a knowledge audit and why do firms find it necessary to conduct such a knowledge audit in order to drive their knowledge management initiative.


Related Discussions:- Building new knowledge through research and development

Export and import procedures and documentation., What are the procedures of...

What are the procedures of export under deferred paymente?

Black-scholes-merton, Black-Scholes-Merton This section illustrates the...

Black-Scholes-Merton This section illustrates the Black-Scholes (BS) model [BS73] and the pricing form under it by using a European call option that based on the assumption of

State the pricing and factors affecting pricing decisions, State the Pricin...

State the Pricing and factors affecting pricing decisions Price is the consideration in terms of money paid by consumers for bundle of benefits he/she derives by using service/

Case study, #Should video game companies continue to alter their products t...

#Should video game companies continue to alter their products to include other functions such as email? Shouldvideo_game_companies_continue_to_alter_their_products_to_include_othe

Product policies, Product policies: Product policies are the general...

Product policies: Product policies are the general rules set up by the management itself in the marketing product decisions. Products of a firm are the backbone with which p

The role of communication in exchange transactions, The Role of Communicati...

The Role of Communication in Exchange Transactions Bowersox and Morash (1989) demonstrated how marketing flows, including information flow, can be represented as a network who

State what is meant by perceived risk, Question: Consumers have to cons...

Question: Consumers have to constantly make decisions regarding what products or services to buy and where to buy them. Because the outcomes of such decisions are often uncerta

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd