Briefly describe market - oriented pricing characteristics, Marketing Management

Assignment Help:

Question 1:

a) Distinguish clearly between the aims and the specific objectives of a food and beverage operation. Critically assess some of the specific "qualitative" and "quantitative" objectives in Food & Beverage Operations.

b) Briefly describe market - oriented pricing characteristics.

Question 2:

a) The Gateway Hotel consists of one main kitchen, which caters for the two outlets of the hotel, the buffet and the à la carte restaurant. The kitchen serves an average of 150 covers daily for dinner. Being the newly recruited Food and Beverage Manager, you have been assigned the task of monitoring the cost of food that is served in the restaurant. Using the figures and information given below; calculate:

I. The food cost,
II. The food cost percentage for the month

As per reports, the value of closing stock for the month of December was estimated at Rs 75, 000. Requisitions from stores are done on a daily basis, which amounted to Rs625, 000.

All perishables are delivered by the supplier at the outlet on specific days, the value estimated for the month was Rs250, 000.The kitchen generates grease and steward sales, which amount to Rs1500 and Rs4400 respectively.Various complimentary items are given to VIP guests upon arrival, which amount to Rs12, 500.Gratis to bar amounts to Rs10, 500.


Related Discussions:- Briefly describe market - oriented pricing characteristics

Discuss the principles of market skimming, Question 1: a) What are the...

Question 1: a) What are the evaluative criteria marketing management can use to assess the usefulness of marketing segmentation variables? b) Explain how ‘organisational

Drawbacks of business-to-business e-commerce, Question : a) Show and de...

Question : a) Show and describe the cultural and social factors that can influence buyers' decisions. b) In a buying center purchasing process, which buying center particip

Supply and demand framework, The market for labor can be studied use a supp...

The market for labor can be studied use a supply and demand framework.  The demand for labor is from employers who use labor to produce goods and services.  The supply of labor is

TEST MARKETING, WHAT IS TEST MARKETING AND ITS APPROCHES FOLLOWED BY FMCG C...

WHAT IS TEST MARKETING AND ITS APPROCHES FOLLOWED BY FMCG COMPANIES

Current balance sheet, Well Water has been in business nearly 100 years, ha...

Well Water has been in business nearly 100 years, has always been owned by the Gerry family, and is the second largest bottled water firm in the area in terms of annual sales. To h

What is advertising agency, Q. What is Advertising Agency? Advertising ...

Q. What is Advertising Agency? Advertising Industry engages three major components. Advertiser, Media and advertising agency. The person who makes a decision to advertise the p

How is the human resource environment certainly structured, Describe in det...

Describe in detail that how the Human Resource Environment is certainly structured. The human resource environment is structured along with the given categories, which are illu

Put video games in their life cycle, considering the concept of product lif...

considering the concept of product life cycle, where would you put video games in their life cycle

Marketing information system and marketing research, What is different betw...

What is different between Marketing Information System and Marketing research? Marketing Information System has extensive in scope with compared to marketing research. Whereas

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd