Briefly describe market - oriented pricing characteristics, Marketing Management

Assignment Help:

Question 1:

a) Distinguish clearly between the aims and the specific objectives of a food and beverage operation. Critically assess some of the specific "qualitative" and "quantitative" objectives in Food & Beverage Operations.

b) Briefly describe market - oriented pricing characteristics.

Question 2:

a) The Gateway Hotel consists of one main kitchen, which caters for the two outlets of the hotel, the buffet and the à la carte restaurant. The kitchen serves an average of 150 covers daily for dinner. Being the newly recruited Food and Beverage Manager, you have been assigned the task of monitoring the cost of food that is served in the restaurant. Using the figures and information given below; calculate:

I. The food cost,
II. The food cost percentage for the month

As per reports, the value of closing stock for the month of December was estimated at Rs 75, 000. Requisitions from stores are done on a daily basis, which amounted to Rs625, 000.

All perishables are delivered by the supplier at the outlet on specific days, the value estimated for the month was Rs250, 000.The kitchen generates grease and steward sales, which amount to Rs1500 and Rs4400 respectively.Various complimentary items are given to VIP guests upon arrival, which amount to Rs12, 500.Gratis to bar amounts to Rs10, 500.


Related Discussions:- Briefly describe market - oriented pricing characteristics

Retail management, what is the significance of retail as an industry

what is the significance of retail as an industry

Marketing micro environment, Micro environment: Micro environment refers t...

Micro environment: Micro environment refers to the company's immediate environment, those environment factors that are in its proximity. These factors influence the company's non

Product line apprisal, How the product line appraisal is important task?

How the product line appraisal is important task?

Why ''supply'' has been more significant than ''purchasing'', Explain why '...

Explain why 'Supply' has been described as being more significant than 'Purchasing' for an organisation.  Purchasing Purchasing deals with the day-to-day buying of goods.

What is residual or affordable method, Q. What is Residual or Affordable Me...

Q. What is Residual or Affordable Method? Affordable Method: - This method is as well known as all you can afford, Residual Method, Available-fund-Approach. As the company do

What is total customer satisfaction, Question 1: (a) Explain the import...

Question 1: (a) Explain the importance of the theories of motivation in helping marketing practitioners understand why people buy? (b) (b) Is Customer loyalty synonymo

SHOPPERS STOP, DRAW THE TYPICAL PROFILES OF SHOPPERS STOP CUSTOMER SEGMENT

DRAW THE TYPICAL PROFILES OF SHOPPERS STOP CUSTOMER SEGMENT

I don''t understand what the question want me write about, You work as a ma...

You work as a marketing consultant and have been approached to develop a Comprehensive Corporate Plan for one of the following events to be held at the Ricoh Arena: Olympic footbal

Implementation and control program - marketing budget, On the basis of your...

On the basis of your analysis of the marketing system discuss likely future developments and the opportunities and threats for existing market players and potential new entrants. I

Component of marketing information system, Component of Marketing Informati...

Component of Marketing Information System: 1. Internal records system: Marketing managers rely on internal reports such as orders, sales, prices, inventory level, and receiva

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd