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various approaches followed by FMCG companies in test marketing
Explain Henry Assael Model of buying decision behaviour along with the diagram
Apple's revamped ipad will be hard for its competitors to beat ‘When the ipad 1 was launched in 2010, it was dubbed the ‘jesus tablet' because of the quasi religious fervour with w
Proceses of rice marketing in india
Question 1: Discuss the advantages and disadvantages of using: (a) An internal PR department. (b) Hiring an external PR consultancy service. Question 2: You are the
assignment on strategy pricing
defition of place
Explain about the product assortment in briefly. “A product mix (also termed as product assortment) is the set of all products and items which a particular sellers offers for s
It is a legal document which ensuring exclusive rights to a procedure or product using a unique technological or structural innovation.
What are some benefits of a firm by retaining its customers? A firm accrues several benefits by retaining its customers are as give below: Increased Revenue: it increases
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