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What is Product Strategies? Product Strategies: The product is one of the most significant elements of a marketing program. A company is generally called by the products
Define the Exchange process Exchange process is developed and managed by researching consumer/ stakeholder needs, identifying, selecting and targeting particular groups of stak
Explain Henry Assael Model of buying decision behaviour along with the diagram”.
Question: a) Explain why service personnel are a source of customer loyalty and competitive advantage. b) Discuss the customer cycle of failure in a service organization.
a side of a square is represented by x-3.what expression represents the area of the square?
what is test marketing? explain the various approaches that are followed by FMCG companies in test marketing.
“Market Share is the best indicator of company performance.” Is this a reasonable statement?
what is ge matrix
analyse the product portfolio using the Boston Consulting group matrix and the General Electric grid.
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