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Publicity: publicity is a non -personal not paid stimulation of the demand of the product or services or business units by planning commercially significant news or editional comm
marketing mix
What is Brand Personality? Brand Personality: In totality brands comprises more meaning and significance than tangible or perceivable product some to give. It is a highly
Question 1: You are a marketing assistant for a manufacturer of a branded range of household cleaning products: (a) Describe key factors that could be taken into account wh
New/Morden concept or product oriented concept of the marketing : Modern concept of marketing is a customer oriented concept. This concept is based on the assumption that a busi
what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing.
consumer mind is a black box discuss
Describe the important roles participants of a distribution channels. Participants in the Channel: There are two kinds of participants into the channel. The first partici
You are needed to complete the following piece of work: 'Bodyproud Fitness' is a relatively new health and fitness company based in Huddersfield. The company was produced in res
Channel levels: The producer and the final customer are part of every channel. We will use the number of intermediary levels to designate the length of a channel. 1. Chann
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