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Question 1: (a) ‘The function of the financial system is only to channel funds from the surplus units to the deficit units'. Discuss. (b) How far can the liquidity pref
Question : (a) "America's investors are as busy as they have ever been and its entrepreneurs are seizing on their ideas with the same alacrity as always. Investment in resear
what are the examples for ingredient branding?
Marketing analysis: Managing the marketing function being with a complete analysis of a company's situation. The company must analyze its markets and marketing environment t
the various approaches that are followed by FMCG companies in test marketing
Explain the stages in the Product Life Cycle with examples.
Q. Explain Remedy Under Consumer Protection Act? Remedy Under Consumer Protection Act, 1986: A consumer record consumer association central government or state government can
What is lead generation in personal selling process? Lead generation: Identification of prospects is initial step in personal selling process. Organization produces the l
identifing brand personality in consumers mind
Based on a selected company, a student is required to conduct a systemic and detailed marketing plan of a new product offering. The effects of global warming are with us now. E
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